Case Studies: IBM ECM & Genus Media Upshot

How a Fortune 500 Food Manufacturer’s Updated Content Services Platform Saved Money While Increasing Collaboration, Performance, and Service

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Updating outdated—and expensive—communications software helped a global CPG food manufacturer begin a successful digital transformation journey. Modernization efforts included implementation of new content services technologies which cost less, are easier and faster to use, and give internal IT professionals a greater ability to make needed changes. Those changes then enabled the creation of an enterprise repository with workflow for process automation across departments and, ultimately, manufacturing facilities.
"I really appreciate the partnership with Genus because they have our back. I trust you guys to level with us, which has driven our success"
IT Manager of Applications

A Brand Loved 'Round the World

A Fortune 500 multinational manufacturer and marketer of beloved consumer-branded food and meat products, our customer has a strong reputation among consumers, retail grocers, food service and industrial customers, with products highly regarded in terms of quality, taste, nutrition, convenience, and value.


Genus Media Upshot™

Genus Portal Application Builder™

IBM® Connection

IBM® Web Content Manager

IBM® Enterprise Content Manager

IBM® WebSphere® Application Server


Content Services

Process Transformation

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